Perceptive Pixel - The Future of Computer Interface - Widget Marketing

"Perceptive Pixel is a startup founded by Jeff Han. Working all but alone from his hardware-strewn office, Jeff Han is about to change the face of computing. Not even the big boys are likely to catch him. Jeff Han and Phil Davidson shows how a multi-touch computer screen will change the way we work (and play)." - Multi-touchscreen.com

How will this change marketing?

Allow me to introduce you to Widget Marketing. Widgets are a portable chunk of web. Widget marketing exists as small applications that are added to ones internet experience or consumer interface for marketing or entertainment purposes. For example, we all have seen the numerous add-ons that Facebook now allows. Some of these widgets are marketing a previous product or service such at 123greetings.com offering greeting cards. Now also think about Microsoft widgets who offer convenience tools for computer interface. Put all this together with the technology that Perceptive Pixel is developing and you have a innovative, personable and extremely interactive method of marketing to consumers.