Tuesday, March 18, 2008

Finally an Old Media company making new money using New Media



I had to search for this find.

Private Media Group Inc. is a worldwide leader in premium-quality adult entertainment. Private magazine was established in Stockholm, Sweden, in 1965 as the world's first full-color hardcore magazine by Berth Milton Sr. In the early 1990s, his son Berth Milton Jr. took over and moved the company's headquarters to Sant Cugat del Vallès, Barcelona, Spain, although the company is incorporated in Nevada. Milton also started to produce movies and internet content, and in 1999, Private became the first adult entertainment company to be traded on the NASDAQ stock market.

Private releases 10 - 12 new DVD titles every month and currently has a the largest original content completely digital adult movie library of over 800 titles. Private has established its Internet presence with multi-lingual websites attracting more than 2.5 million visits with 60 million page views per month. Private sites now offers DVD quality movies, Video on Demand (VOD), Internet Protocol Television (IPTV), Digital Magazines Download, PSP and iPod downloads. Private Media Group is the leading mobile content provider for adult entertainment content in the world offering both on-and off portal delivery.

Private Media Group Reports 2007 Annual Results - Business Model Changing With New Media Sales Representing 57% of Total Sales - Wireless Sales Up 32%.

This simply amazes me. How did a 40 year old adult entertainment company develop a structure to harness new media frontier and become more profitable than it's ever been? Why can’t other companies learn from their structure? Maybe because of the stigma associated with Private Media Group, Inc.

Source:MoneyCentral

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